Alphonso mango, also known as Hapus, is considered the king of mangoes in India. Famous for its rich aroma, vibrant color, and unmatched sweetness, it is a seasonal delicacy that is highly sought after during the summer months. Grown primarily in the western coastal regions, especially in Maharashtra’s Ratnagiri and Devgad districts, the Alphonso mango enjoys a strong reputation both domestically and internationally. However, one topic that often sparks curiosity is the price of Alphonso mango in India. The cost of this premium fruit can vary greatly depending on a number of factors, which we will explore in detail.
Why Alphonso Mango Is So Expensive
Compared to other varieties, Alphonso mangoes consistently command a higher price in the Indian market. This is due to several reasons:
- Limited Harvest Period: Alphonso mangoes are available for only about two to three months, usually from March to June.
- Labor-Intensive Cultivation: Farmers invest a lot of effort in pruning, watering, and protecting the trees from pests.
- Premium Quality: The fruit is known for its smooth texture, deep saffron color, and perfect balance of sweetness and acidity.
- Export Demand: A significant portion of the crop is exported to the Middle East, Europe, and the U.S., reducing domestic supply.
- Geographical Indication (GI) Tag: Ratnagiri and Devgad Alphonso mangoes are certified under GI status, which increases their market value.
Average Price of Alphonso Mango in India
The price of Alphonso mango in India fluctuates depending on the region, the time of year, and the quality of the produce. Below are general price ranges based on current and recent market trends:
- Retail Market: ₹600 to ₹1,500 per dozen
- Wholesale Market: ₹400 to ₹1,000 per dozen
- Premium Export Quality: ₹1,200 to ₹2,500 per dozen
In cities like Mumbai, Delhi, Bangalore, and Chennai, prices can be significantly higher due to transportation and storage costs. In contrast, local markets in Maharashtra may offer better deals, especially when bought directly from farmers or cooperatives.
Price Based on Grades and Sizes
Alphonso mangoes are often categorized based on size, appearance, and weight. This grading directly influences the price.
- A Grade (Big-sized, 250g+ each): ₹1,200-₹2,000 per dozen
- B Grade (Medium-sized, 200g-250g): ₹800-₹1,200 per dozen
- C Grade (Small-sized, under 200g): ₹600-₹900 per dozen
Fruit with more uniform shape and golden skin free from blemishes usually fall into the higher grades and command higher prices.
Online vs Offline Market Prices
With the rise of e-commerce, many people now purchase Alphonso mangoes online. While this offers convenience, prices are generally higher due to packaging and courier fees.
Online Retail
- Price Range: ₹1,000 to ₹2,500 per dozen
- Includes: Delivery charges, special packing, and GI-certification in some cases
- Vendors: Farm-to-home websites, organic platforms, and even some grocery apps
Offline Market
- Price Range: ₹600 to ₹1,800 per dozen
- Includes: Local market sellers, fruit stalls, and roadside vendors
- Bargaining: Often possible, especially if buying in bulk
Seasonal Price Variations
The price of Alphonso mango in India is also heavily influenced by the stage of the mango season. At the start of the season, prices are highest due to limited supply. As more mangoes ripen and hit the market, prices usually drop.
- Early Season (March – Mid-April): ₹1,500-₹2,500 per dozen
- Peak Season (Late April – May): ₹800-₹1,500 per dozen
- Late Season (June): ₹600-₹1,000 per dozen
However, during years of poor rainfall or extreme heat, prices may stay high even in peak season due to reduced crop yield.
Impact of Location on Pricing
Geographical location plays a key role in Alphonso mango pricing. Let’s take a look at how prices vary across some key Indian cities:
- Mumbai: ₹1,000-₹2,000 per dozen
- Pune: ₹800-₹1,500 per dozen
- Delhi: ₹1,200-₹2,500 per dozen
- Bangalore: ₹1,000-₹2,200 per dozen
- Hyderabad: ₹900-₹1,800 per dozen
Buyers living near mango-producing regions like Konkan can enjoy lower prices and fresher stock compared to those living in northern or eastern parts of the country.
Influence of Weather on Alphonso Mango Prices
Alphonso mango production is highly sensitive to weather conditions. A year with unseasonal rain, drought, or storms can drastically reduce crop output, driving prices higher. For instance, a cyclone in coastal Maharashtra could damage thousands of mango trees, resulting in a supply shortage and price surge across the country.
How to Ensure You’re Paying a Fair Price
Due to its premium status, Alphonso mango is often subject to price manipulation and imitation. Many sellers market inferior varieties as Alphonso to charge higher rates. Here’s how you can avoid overpaying:
- Buy from trusted sources or farmers’ markets.
- Check for GI certification if buying Ratnagiri or Devgad mangoes.
- Smell the mango real Alphonso has a distinct sweet aroma.
- Avoid mangoes that look unnaturally shiny or overly soft.
The price of Alphonso mango in India is a reflection of its quality, regional uniqueness, and limited seasonal availability. While it may seem expensive compared to other mango varieties, many people believe the taste and experience are well worth the cost. Whether you’re buying for personal consumption or as a gift, understanding the factors that influence pricing can help you make a smarter purchase. If you’re in India during the mango season, indulging in Alphonso mangoes even at a premium price is a culinary experience not to be missed.